Here's One of my best Linkedin Posts (130k views)

Hello my friend!!!!!

I suspect you might like to read this LinkedIn post - and, at the same time, maybe you could help me untangle a little mystery?

That post went viral.

Twice!

The first time it got 95k views, which was nice, but I DON’T KNOW WHY.

It had a nice graphic:

And, the actual writing is pretty decent too - read it here.

But … I only share stuff that I think is “pretty decent”, and it didn’t expect it to be treated any differently.

So, bored one day, I posted it again, a few months later, as an experiment.

Would it do well the second time?

(Sorry for the spoiling above)

YES IT DID.

This time: 44k views.

Normally, I get between 500 and 5,000 views on my posts.

So, clearly, there was something special about this one.

But what was it?

I don’t know.

There were very few comments. Some reposts. And thousands of views.

Could it just be the graphic?

It’s fresh in your head now. Any thoughts?

Clarke

p.s. I don’t count my followers, but coincidentally, I was watching the number closely when this post went viral. I had 9,997 followers and I was looking forward to it ticking over to 10,000.

After it went viral I had 10,008 followers. Ugh.

11 new followers.

Linkedin in is weird.